World’s First Global Cinema Ad From SAWA
We have a plan to #telleveryone about the #globalgoals with the first ever global cinema ad, coming to a cinema screen near you from September 2015.
Watch the ‘Behind the Scenes’ of the First Ever Global Cinema Ad
The First Ever Global Cinema Ad will screen in over 30 countries across the globe to coincide with the launch of the Global Goals at the United Nation on September 25th.
The Global Cinema Ad which has been directed by Sir John Hegarty is also interactive with the Global Goals Mobile App. Audiences can unlock exclusive content in the Cinema and help #telleveryone by watching what happens when you connect the power of the big Screen to the magic of the small screen and share the Global Goals!
The Cinema experience has been enhanced using Smartphone connectivity from Cinime International and World-class creative from Aardman Animations (Wallace & Gromit, Shaun the Sheep).
A ‘lite’ version of this app is available to download NOW from the Apple & Google play app stores, it houses the 17 global goals and a countdown to the launch on 25th September. The ‘full’ Global Goals app will be ready in time for the launch of the ad.
Get to the Cinema and support the #GlobalGoals
Clips
"The Global Goals aim is to make these goals famous and what better place to do that than on the big screen. Cinema educates, inspires and influences people by changing hearts and minds. The Cinema Medium is proud to be a founding partner of this important initiative for the planet."
Cheryl Wannell, General Manager, SAWA, Global Cinema Advertising Association.
